Privacy Policy

This Privacy Policy describes how etch + ever, www.fifty8george.com.au (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by email at natalie@fifty8george.com.au or by mail using the details provided below:

58 George Street, Bathurst NSW 2795

Collecting Personal Information

When you visit our website, we collect certain information about your device, your interaction with the site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, “Personal Information” means any information that can identify an individual.

Device information



Purpose of collection:
To ensure the website loads correctly and to analyze usage so we can improve performance and user experience.

Source of collection:
Collected automatically through cookies, log files, and similar technologies when you access the website.

Personal Information collected may include:

  • Web browser type and version

  • IP address

  • Time zone

  • Cookie data

  • Pages or products viewed

  • Search terms

  • Interaction data (e.g., clicks, navigation)


Order information



Purpose of collection:
To process orders, manage payments, arrange shipping, provide confirmations, communicate with you, and prevent fraud.

Source of collection:
Collected directly from you when you place an order or fill out forms.

Personal Information collected may include:

  • Name

  • Billing and shipping address

  • Payment details (processed securely via third-party payment providers)

  • Email address

  • Phone number

Minors


The Site is not intended for individuals under the age of 18 years old. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

Sharing Personal Information



We may share your Personal Information with trusted service providers to help us operate our website and fulfill services, such as:

  • Payment processors (e.g., PayPal, Stripe, or your chosen gateway)

  • Shipping and logistics providers

  • Website analytics tools

  • Hosting providers



We may also disclose your information:

  • To comply with legal obligations

  • To respond to lawful requests (e.g., court orders)

  • To protect our rights and prevent fraud

Behavioural Advertising


We may use your Personal Information to provide relevant marketing and advertising.

For example:

  • We may use tools like Google Analytics to understand how visitors use the website

  • We may show ads based on your browsing behavior or previous interactions



You can learn more about how Google uses data here:
https://policies.google.com/privacy

You can opt out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout

You may also opt out of targeted advertising through industry platforms such as:
https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

You can opt out of targeted advertising by emailing natalie@fifty8george.com.au.

Using Personal Information


We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Cookies


A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Do Not Track


Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes


We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Complaints


As noted above, if you would like to make a complaint, please contact us by email or by mail using the details provided under “Contact” above.

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority.

Last updated: April 2026